#47 – Ben Weir – Partnering with influencers to create a brand
Podcast

 
 
00:00 / 01:06:21
 
1X
 

Ben Weir is a Canadian serial entrepreneur who has been selling and pitching for many years. Ben specializes in working with influencers and communities to create high-quality consumer goods and bring them to market. After co-founding BluMaan, now a 7-figure hairbrand, Ben is the Co-Owner of the newly launched FORTE Series, a fast-growing cosmetics company.

  • Bullet points
  • 00:30 – Intro
  • 02:35 – The start / The illogical starting point
  • 06:37 – The transition
  • 08:44 – Trying different things
  • 11:05 – Installing a hard work ethic
  • 12:20 – The first business: marketing for public companies
  • 13:45 – The turning point / The signs to change path / The signs to move onto the next thing
  • 14:37 – The next thing: the hair company BluMaan
  • 17:28 – The tactic: creating a self-running community
  • 23:55 – Getting traffic for the brand / Scaling the brand
  • 23:30 – The arrangement with the partners
  • 26:30 – The new business: FORTE series
  • 28:35 – Building the brand
  • 29:45 – Achieving a great launching
  • 32:10 – Health issues and process automation
  • 39:24 – Dealing with burnout and making a positive impact
  • 43:24 – Connect with Ben Weir
  • 45:07 – Rapid fire question round
  • 45:29 – Any unusual drinking or eating habits?
  • 47:22 – How do you get into a state of flow?
  • 48:44 – What habit or opinion do you have that people tend to disagree with?
  • 50:05 – What non-traditional lesson would you teach at school?
  • 51:45 – What books had the biggest impact on your life?
  • 52:53 – What does the first 30 minutes of your day look like and when does it start?
  • 54:25 – Any advice for your previous boss or bosses?
  • 56:00 – What do you do or where do you go to get inspired?
  • 56:30 – How would you double USD 5K in 24h?
  • 57:34 – What’s the best advice ever given to you?
  • 58:46 – What silly thing should people do more of?
  • 01:01:06 – Would you rather fight one horse-sized duck or one hundred-duck sized horses?
  • 01:03:10 – How would you convince someone to do something that is good for them, but that they don’t want to do?
  • 01:04:25 – What makes you happiest?

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