Eli Crane is a former Navy SEAL and the founder and CEO of Bottle Breacher, one of the fastest growing veteran owned and operated businesses in Arizona. In 2014, Eli Crane and his wife appeared on Shark Tank. Their product: a recycled, authentic decommissioned .50 caliber bottle opener, manufactured in their garage. Having enticed Sharks’ Mark Cuban and Kevin O’Leary to invest, today Bottle Breacher features an ever expanding product line serving customers both domestically and internationally.
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- Bullet points
- 00:00 – &BAM
- 02:15 – Intro
- 03:49 – The start as an entrepreneur
- 06:40 – Starting a small business on Etsy: Bottle Breacher
- 09:50 – Branding your product
- 12:05 – The .50 Caliber ammunition
- 15:13 – Engraving the bullets
- 17:26 – Scaling
- 23:55 – Getting on Shark Tank
- 28:33 – The Shark Tank episode
- 31:11 – Sourcing the bullets
- 34:34 – Where to find out more
- 35:16 – Rapid fire question round
- 34:32 – If you ever had to start again, how would you make your money?
- 36:25 – What is the most common or biggest mistake that you see leaders making?
- 37:23- Who is the best leader ever (alive or dead) and why?
- 38:21 – How do you hire top talent?
- 39:18 – How do you evaluate a good business deal?
- 39:40 – How do you identify a good business partner?
- 40:57 – What is one of your proudest moments?
- 41:04 – SEAL training
- 48:00 – What is one interesting fact about you that not many people would know?
- 49:41 – What daily routines do you have (morning or evening) that have helped make you successful?
- 51:43 – What book (or books) changed your mindset or life?
- 52:46 – What is the most exciting question you spend your time thinking about?
- 53:08 – What advice would you give your younger self?
- 54:57 – What was your biggest challenge starting in business and how did you overcome it?
- 56:54 – What unusual or underrated food or drink should more people try out?
- 58:02 – What makes you happiest?
- 59:10 – Any asks or requests for the audience?
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